Download Now Strategy Finishing School by Julian Cole. Download This Course For Cheap Price…
What You Get:
15-YEARS OF STRATEGY TRAINING SHARED WITH YOU RIGHT NOW
Advance to a leadership position in strategy by attending Strategy Finishing School. Strategy Finishing School.
The Big-T Strategist model provides
A solid foundation in strategy craft through 9 modules
Big-T courses (Diplomacy Management as well as Selling Strategy) that help you rise to the position of a leader.
The School grants access for life to:
* Over 80 videos
Learn the strategy skills that are required at the three stages of your professional career.
The courses will help you reach each of the levels (Strategist Director of Strategy, Head Of Strategy and Head of Strategy).
Chapter 1 – Strategy Fundamentals (Strategist)
Chapters 2-8 – Research, Insights, Briefing, Brand Strategy, Comms Planning, Advertising Effectiveness, Business Strategy (Strategy Director)
Chapters 9-11 – Diplomacy, Management, Selling Strategy (Head Of Strategy)
Make your life easier by using templates that you can copy or paste
You’ll be able to access your Strategy Finishing School Library, which is an Google folder that contains templates and slides which can save Julian along with other strategists hours in creation time.
You can cut and paste templates, such as decks to set up your strategy and content strategy, scoping strategy communication planning, and departmental vision, and over 100frameworks made to be save and swipe.
Course Modules & Lessons
Strategy Fundamentals
What’s the strategy?
Making a plan
Different kinds of strategies
Managing Downtime
Short Sharp Strategy
Who’s Who In Agencies
Strategy In Under An Hour
Helpful Strategy Resources
Research
Kick Off Questions
Strategy Scrapbook
Art of Interviewing Clients
Evaluating Data Sources
Validating Problems/Insights
Insights
What can we learn from these insights?
Insights in contrast to. observations
Flipping Insights
Polishing Insights
Adding Tension
Creative Briefing
How do you write a unique brief
Sacred Six Brief Template
GET-TO-BY Brief
Tactical Briefs
Single Minded Proposition
Biggest Mistakes With Creative Briefing
Giving Creative Feedback
Tips for Briefing Remotely
Brand Strategy
What is Brand Strategy?
Brand Frameworks
Brand Benefit Ladders
Brand Architecture
Brand Archetypes
Comms Planning
What is Comms Planning?
Consumer Journey Tools
Consumer Journey Mapping
Comms Framework
Comms Planning Questions
Tactical Briefing
Articulating An Idea
Idea Formula
Building Out An Execution
Campaign Ecosystem
Content Strategy (Annual)
Framework Factory
Innovation Checklist
Blueprints
Advertising Effectiveness
How Advertising Works
Cogs of Marketing Effectiveness
Mental And Physical Availability
Distinctive Assets
Category Entry Points
ESOV
Different Types of Measurement
Creating a KPI Framework
Business Strategy
SWOT Analysis
Reading a Financial Report
Proactive Strategy
Growth Matrix
Business Strategy Models (Coming Soon)
Professional Development
Transitioning Into Strategy
Strategy Confidence
How To Get A Raise
Creating Your Pitch
Strategy Portfolio Website
Diplomacy
Politics 101
How To Work With Creatives
How To Work With Media Agencies
Giving Creative Feedback
Designing Decks
Writing Presentations
Management
Managing Planners
Strategist Interview Questions
Setting Up A Strategy Department
Setting Up A Strategy Department Vision
Scoping Strategy
Being Strategy About Resourcing
Selling Strategy
Scoping Strategy
Being Strategic About Strategy
Proactive Strategy
RICK Sales Model
How Agencies Make Money
Strategy Sales Models
GET THIS COURSE FOR JUST $35
Official Price: $997
Our Price: $35
Email us if you want to buy it or contact us on chat!