Anneke Odendaal – Reels Academy

Hi, I’m Anneke

Founder, Pink Sparrow Social

It all started…

After completing my business degree with a major marketing, I immediately went into a 9-5 job managing social media. As I noticed other businesses contacting me for help with social media, I began to notice their needs. I was inspired to start my own marketing agency and manage several business accounts via social media.

My clients were enjoying such success that I decided to apply the same strategy to my own account on the 1st June 2021. My page grew from 966 followers in one month to 12.6k and then 2 weeks later, it reached over 30K. This was all organic and without any ad spending. It was possible with Reels and the correct strategy.

I’ve compiled everything I’ve learned into a simple-to-follow strategy anyone can use to explode your business with Reels.