Here’s What You Get:

33+ lessons to help you create a simple, powerful strategy
Develop a strategic plan in one week with step-by-step guidance. No need to sift through endless free content – it’s all here in one place.
8 AI prompts to help you be brutally honest about your business
Get immediate insights into your strategy’s weaknesses and strengths. Hear feedback you won’t get from your team, friends, or investors.
1-Page Strategy Narrative Template
Quickly create a clear strategy one-pager that aligns your team. No need to start from scratch.
Monthly 60-minute live workshops to get feedback
Continuously improve your strategy with live workshops, where you’ll get coaching from the Category Pirates and listen in on the feedback we give to others. This is the only way to access the knowledge we’ve gained from decades of strategy experience that’s produced billions in revenue for businesses, beyond a 5-figure coaching call or a 7-figure advisor investment (only available in Strategy Therapy).
13+ strategy case studies from past students
Avoid common mistakes by seeing feedback from past students. Get insights you can implement in your own one-page strategy.
Lifetime updates & access
You’ll always have access to the most current Strategy Therapy training and tools. No need to pay for future updates.
BONUS: Free eBook copies of The Annual Strategy Planning Trap and Competition Derangement Syndrome by Category Pirates
Avoid common strategy planning pitfalls, break free from a competition mindset, and learn the fundamentals of Category Design ($35.99 value)
BONUS: 1 free month of the Category Pirates newsletter (79+ mini-books)
Reject the premise of traditional business and start thinking “different” with a top 10 paid business Substack newsletter focused on category design insights and ideas. Dive into category design principles and stories of real-life Category Kings, without extra cost ($20 value)

Category Pirates – Strategy Therapy

Here’s What You Get:

33+ lessons to help you create a simple, powerful strategy
Develop a strategic plan in one week with step-by-step guidance. No need to sift through endless free content – it’s all here in one place.

8 AI prompts to help you be brutally honest about your business
Get immediate insights into your strategy’s weaknesses and strengths. Hear feedback you won’t get from your team, friends, or investors.

1-Page Strategy Narrative Template
Quickly create a clear strategy one-pager that aligns your team. No need to start from scratch.

13+ strategy case studies from past students
Avoid common mistakes by seeing feedback from past students. Get insights you can implement in your own one-page strategy.

Lifetime updates & access
You’ll always have access to the most current Strategy Therapy training and tools. No need to pay for future updates.

**BONUS: Free eBook copies of The Annual Strategy Planning Trap and Competition Derangement Syndrome by Category Pirates**
Avoid common strategy planning pitfalls, break free from a competition mindset, and learn the fundamentals of Category Design ($35.99 value)

Here’s What You Get:

33+ lessons to help you create a simple, powerful strategy Develop a strategic plan in one week with step-by-step guidance. No need to sift through endless free content – it’s all here in one place.

8 AI prompts to help you be brutally honest about your business Get immediate insights into your strategy’s weaknesses and strengths. Hear feedback you won’t get from your team, friends, or investors.

1-Page Strategy Narrative Template Quickly create a clear strategy one-pager that aligns your team. No need to start from scratch.

13+ strategy case studies from past students Avoid common mistakes by seeing feedback from past students. Get insights you can implement in your own one-page strategy.

Lifetime updates & access You’ll always have access to the most current Strategy Therapy training and tools. No need to pay for future updates.

BONUS: Free eBook copies of The Annual Strategy Planning Trap and Competition Derangement Syndrome by Category Pirates Avoid common strategy planning pitfalls, break free from a competition mindset, and learn the fundamentals of Category Design ($35.99 value)

33+ lessons to help you create a simple, powerful strategy
Develop a strategic plan in one week with step-by-step guidance. No need to sift through endless free content – it’s all here in one place.

8 AI prompts to help you be brutally honest about your business
Get immediate insights into your strategy’s weaknesses and strengths. Hear feedback you won’t get from your team, friends, or investors.

1-Page Strategy Narrative Template
Quickly create a clear strategy one-pager that aligns your team. No need to start from scratch.

13+ strategy case studies from past students
Avoid common mistakes by seeing feedback from past students. Get insights you can implement in your own one-page strategy.

Lifetime updates & access
You’ll always have access to the most current Strategy Therapy training and tools. No need to pay for future updates.

**BONUS: Free eBook copies of The Annual Strategy Planning Trap and Competition Derangement Syndrome by Category Pirates**
Avoid common strategy planning pitfalls, break free from a competition mindset, and learn the fundamentals of Category Design ($35.99 value)